2017
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5 Ways to Stay Ahead of the Competition in 2018
- December 28, 2017
- Posted by: admin
- Category: Uncategorized
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Knowing what your competition is up to is a wise business practice that can’t be emphasized enough. It gives you an idea as to which direction their marketing efforts are going and the type of message they’re achieving with their branding. It gives you an idea what types of products and services that they’re offering
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Can You Survive a Social Media Fall Out?
- December 21, 2017
- Posted by: admin
- Category: Blog
You’ve witnessed it happen in real-time. One negative comment on a business’ social media page turns into an avalanche of insults, accusations, and threats. One-by-one, the trolls jump in and add fuel to the fire until the page ultimately gets shut down for “maintenance” or a public statement of some sort is issued by the
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Is a Picture Really Worth a Thousand Words on Social Media?
- December 15, 2017
- Posted by: admin
- Category: Blog
Do images carry the same weight as words, or more in some cases? The answer is “Yes, they do.” When done correctly, visual branding can be every bit as powerful as content marketing. A fun or interesting photo, when shot in natural light, tells a story without words. It’s an effective way to let people
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Should You Mind Your Ps and Qs When It Comes to the Type of Content You Post?
- December 7, 2017
- Posted by: admin
- Category: Blog
In today’s revolving climate of content, is there such a thing as sharing too much? Is it necessary to let others know what’s on your mind always or how you feel about political, social, financial, medical, and environmental matters if they don’t pertain to your business? It’s up to you to determine what type of
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Things You Can Do Now to Prepare Your Business for 2018
- November 30, 2017
- Posted by: admin
- Category: Blog
So, it’s getting to be that time again. With a new year fast approaching, it has you thinking about what you’ll do differently with your business. Perhaps, it’s time to step outside the box and into a new way of thinking and creating content for your website and social media accounts. After all, to create
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What Twitter’s New Character Limit Means for Your Brand
- November 21, 2017
- Posted by: admin
- Category: Blog
So, you’ve probably heard of Twitter’s new, generous character limit. You may not fully understand why the company bothered to update its tweets which were once a compact 140 characters. Now that you have more real estate to work with, how do you make your words count? You need to consider how the increase in
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How Accurate are Your Social Media and Website Claims?
- November 16, 2017
- Posted by: admin
- Category: Blog
Do you promise to over-deliver and then fall short when it comes to your customers’ expectations? Are your claims genuine or overly salesy in nature? How well do people respond to your content? Is it driving traffic to your website, encouraging discussion or being shared? It’s All About the Language You Use It’s not enough
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Create Content That Drives Holiday Sales
- November 8, 2017
- Posted by: admin
- Category: Blog
So, it’s that time of year again where the sales you make could equal or surpass what you make the rest of the year. The holidays offer plenty of opportunities for you to get your products and services into the hands of customers whose lives are better because of the value your offerings bring. It’s
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What Social Media Trends Exist for 2018?
- November 2, 2017
- Posted by: admin
- Category: Blog
If you’re curious to know what social media trends are on the horizon for 2018, you’re in luck. We have done our research, so we can provide you with the best possible solutions for your social media marketing needs. It’s not enough to create valuable content for people to read. You need to have a
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How Mobile-Friendly are Your Blog Posts?
- October 26, 2017
- Posted by: admin
- Category: Blog
With mobile usage on the rise, your content must be mobile-friendly. After all, how do you expect to turn visitors of your website into believers of your brand by not addressing their needs? By focusing your energy on mobile-friendly content that can be consumed quickly while a person is on the go, you accomplish two