2017 March
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4 Reasons Businesses Need Blogs
- March 30, 2017
- Posted by: admin
- Category: Blog
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Why should a business have a blog? Though they were once used primarily by individuals who wanted to have a personal, confessional corner of the internet, blogs are now an important tool for businesses to use in improving their web presence. Blogging for business is different than blogging as a personal endeavor, and a well-trained
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Why Looks Matter Online
- March 23, 2017
- Posted by: admin
- Category: Blog
In the digital age, the advice to never judge a book by its cover doesn’t really apply. That’s true both literally and figuratively—most books are now in a digital format that doesn’t include a cover, and aesthetics can actually be a critical element of your branding presentation. Presentation is everything in a space where visuals
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Understand Your Audience Before You Start Posting on Social Media
- March 16, 2017
- Posted by: admin
- Category: Blog
Though some users seem to not realize this basic fact, social media is a highly public space. In many ways, what you say and do on social media is more visible than anything you do in the real world. That makes standing out on social media a double-edged sword. You want to make an impact,
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Why Authenticity Matters in the Digital Space
- March 9, 2017
- Posted by: admin
- Category: Blog
Authentic content is a major concern for marketers in 2017, but why is it such a focus? As audiences get more savvy and digital media continue to gain prominence in everyday life, you’ll need more than a solid message to capture attention and gain a following. Consumers are more and more comfortable in the