- April 25, 2019
- Posted by: Lauren Orebo
- Category: Blog
If you notice slow load time or a decrease in internet traffic, you might want to think about redesigning your website with a fresh layout. While a new strategy will not guarantee immediate success or boost revenue or conversion rates, you will be on your way with new SEO techniques and helpful features that enhance user experience. Here are five reasons to redesign a website.
Why Is It Necessary?
The standard redesign recommendation is every two to three years since nearly nine out of ten consumers will not return to your website if they have a negative experience. Since your site is all about business function and connecting to your consumer base, how it performs should be the primary concern since your customers will need only a half of a millisecond to stay or leave.
1. Research Allows You To Learn New Techniques
Before rushing in with a new layout, it is best to research first because you can gather current data and create a roadmap to website layout creation. You also have the time to note the things you want to improve as well as the actions you can take to overcome any challenges. It provides you the time to test layouts to ensure it enriches user experience.
2. You Provide A New Face For Business Branding
Everything you do from social media management linked from your website to the font and aesthetic style reflects on your brand. A redesign allows you to focus on making the necessary improvements that will result in better marketing, logo recognition, social media presence, and design flow and further allow for brand development and support.
3. To Enhance Usability And Function
Even if you change your layout with bright, new landing pages, you also need to update your page sequencing to include new tasks, business assets, and performance enhancers. You want to ensure you usability and functioning are key goals which will require you to check that you have CMS and mobile-friendly apps as well as back-end functioning which adds a sense of flexibility that allows for better feature and content accessibility.
4. Site Performance And SEO Integration
Technology change occurs at a rapid pace which means that even a website that is a year old most likely has out-dated elements that are decreasing its quality and performance. Even with a detailed format, issues like SEO and anchor texts can give you reason enough to look for a new and innovative website infrastructure that is search engine-friendly. You will have more success if you work directly with a web developer, an SEO expert, and a design team to ensure that you meet the right goals that promote growth. Take the time to learn website layout tips and perform SEO, and link audits before you decide to design and launch your business’s new and improve website to customers.
5. To Enhance Website Quality
The overall quality of your website affects everything from your brand to your profitability factors, lead generation for sales, advertising messages, and high-quality content creation so that buyers have a blend of features, newly launched software, app features, and knowledge that allow them to make smart buying power decisions.
Contact us at Frogman Media Group where we have the necessary tools and resources to help you redesign a layout as well as boost a digitally designed plan that includes content creation.