Blog
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Hacking Instagram’s New Algorithm
- September 27, 2016
- Posted by: admin
- Category: Blog
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Up until this past summer, posts on Instagram would show up on feeds in reverse chronological order, with the newest posts appearing first. In June 2016, the Facebook-owned, image-driven social media platform launched a brand new algorithm that determines the order of images on a feed. We’ve broken down The Algorithm Instead of showing
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Productivity, Time Management, and Social Media
- September 13, 2016
- Posted by: admin
- Category: Blog
NPR’s recently reported on a somewhat baffling conundrum in the economic world: productivity, which had been consistently growing at an impressive clip since the dawn of the internet age, has now virtually stagnated over the past 5 years. Though analysis of such macro-economic trends may cause some to yawn, the truth is that these
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Developing a Comprehensive Social Media Plan
- September 7, 2016
- Posted by: admin
- Category: Blog
It’s no secret that social media offers one of the most powerful marketing tools available to businesses and organizations in today’s world. After all, the average American social media user spends roughly three hours connected to his or her various networks–and these users are often far more engaged with the content that they are
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Setting (And Achieving) SMART Social Media Goals
- August 16, 2016
- Posted by: admin
- Category: Blog
Setting goals is one of the most important steps that you can take toward achieving success in any aspect of your life–be it professional or personal. Most business owners are highly aware of this: after all, starting and maintaining a company is, in itself, quite a tremendous goal! It is surprising, therefore, how many of
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A Brief Guide to Writing a Fantastic Blog Post
- August 9, 2016
- Posted by: admin
- Category: Blog
There are many benefits that a blog post can offer your business or organization. For starters, it can help you grow your website and boost your search engine rankings, thus making it easier for potential customers and clients to find you online. Moreover, your blog can offer true value to those visitors–informing, inspiring, and entertaining,
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How to Create, Build, and Maintain a Social Media Viewership
- July 19, 2016
- Posted by: admin
- Category: Blog
Having a voice in the world of social media is, in today’s world, a must for a business of any size. However, some small businesses, in particular, find that it is difficult to build a large online audience that will see and interact with their pages on a regular basis. This is particularly challenging because
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5 Unwritten Rules of Social Media
- July 12, 2016
- Posted by: admin
- Category: Blog
Upon delving into the world of social media marketing, one of the first things you will undoubtedly learn is that one size does not fit all. A social media strategy that works for one company, or that tends to work for one industry, may flop when applied in different circumstances–or vice versa. Instead, each
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How to Make Great Visual Content for Social Media—and Why You Should Use It
- July 5, 2016
- Posted by: admin
- Category: Blog
As a small business owner who is active in the realm of social media, it is important to keep your customers interested and engaged. As anyone with any experience in marketing will tell you, one of the best ways to do this is through visual stimulation. If you are looking to spread awareness of your
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5 Rules to a Successful Email Marketing Campaign
- June 28, 2016
- Posted by: admin
- Category: Blog
Email marketing has been around since the advent of the internet yet it is still one of the best high conversion online marketing channels available for most businesses, both large and small. Consider this: 66% of consumers have made purchases based on an email marketing blast. This explains why this marketing medium has survived “unscathed”
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The Ultimate Social Media Best Practices List of 2016
- June 22, 2016
- Posted by: admin
- Category: Blog
Social media is bigger than ever and keeps growing at an exponential pace. Facebook currently has over 1.5 billion users, Twitter has over 600 million, and Instagram just hit 500 million people per month! These channels create perfect platforms that businesses can leverage for branding and marketing purposes. If you are a social marketer, the massive